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Samuel Guerra
Founder & Fitness Entrepreneur
About
Samuel Guerra focuses on strategic management and the development of innovative concepts within the fitness and wellness sector. As an entrepreneur and founder of Koolfitness and the KVBE space, his operational vision is anchored in high-performance team leadership, an unyielding commitment to customer service excellence, and the active promotion of a healthy lifestyle within his local community. A native of Nazaré, Portugal, Samuel seamlessly combines his passion for sports with rigorous business discipline.
Articles [12]
2026-07-28 Personal Training: Selling Without Being a 'Salesperson' Marketing & Growth 2026-07-14 Leadership by Example: The Founder's Role on the Gym Floor Leadership & HR 2026-07-03 The Low-Cost Trap: How to Escape the Price War Marketing & Growth 2026-06-11 Technical Responsibility: The Quality Seal of Koolfitness Leadership & HR 2026-06-05 Omnichannel Communication: Being There When the Member Needs You Technology & Software 2026-06-02 Technology in Training: Integrating Apps and Wearables Technology & Software 2026-05-26 Hyper-Personalization in Fitness: The Role of CRM and AI Technology & Software 2026-05-22 Entrepreneurial Mindset in Fitness: Preparing for Expansion Leadership & HR 2026-05-16 Invisible Payments: The Stripe Revolution in Gyms Technology & Software 2026-04-18 Automating Gym Access: A Frictionless Experience Technology & Software 2026-04-06 The Role of the 'Day Call' and NPS: Listening to Evolve Leadership & HR 2026-01-23 Authentic Marketing in Fitness: Selling Real Results Marketing & Growth